AboutHathras, Uttar PradeshSocial Media Creator

APOORVA KAUSHAL .

Social Media Creator & Content Creator · Hathras, Uttar Pradesh, India

My Journey

FROM HATHRAS TO THE DIGITAL WORLD

I'm Apoorva Kaushal — born and raised in Hathras, Uttar Pradesh, a historic cultural hub in the Braj/Agra region. My journey into social media strategy began with a clear conviction: audiences don't just watch content; they connect with authenticity, cultural nuance, and relatable humor.

What started as creative sketches and storytelling has evolved into a full-fledged multi-channel digital footprint reaching 2M+ all-time reach, 400k+ YouTube views, and over 5K+ combined followers across Instagram, YouTube, and Facebook.

As a social media manager and content creator, I blend creative UGC video production with data-driven Meta ad campaigns, having collaborated with 5+ brands across fashion, beauty, lifestyle, and local retail.

Work With ApoorvaView Case Studies
Apoorva Kaushal — Content Creator Hathras
APOORVA KAUSHAL .
Hathras, Uttar Pradesh · India
Hathras, UP@apoorva__kaushalShe / HerHindi & English
Verified Analytics

LIFETIME & RECENT GROWTH

2M+
Total Organic Reach
All-time across channels
340K
Avg. Reel Views
Consistent organic performance
6.8%
Engagement Rate
3.2× industry average
5+
Brands Collaborated
D2C, Retail & Wellness
400k+
YouTube Views
Shorts & Long-form videos
5K+
Combined Community
Instagram, YT & Facebook
500+
Content Pieces Created
Scripts, Reels & Graphics
UP / India
Primary Audience
Hindi-speaking heartland
Content Strategy4 Core Pillars

WHAT I CREATE

Comedy & Sketches

Relatable Hindi comedy reels capturing everyday family dynamics, college moments, and desi situations.

340K avg. views
Character Parodies

Creative character roleplays and situational satire in conversational Hindi that resonate across age groups.

High share rate
Informative Content

Bite-sized knowledge videos, interesting cultural facts, digital tips, and educational explainers in Hindi.

Top save rate
Krishna & Spiritual

Heartfelt Radha-Krishna devotional stories, Bhagavad Gita wisdom, and lyrical spiritual poetry.

560K+ reach
Philosophy

HOW I DELIVER VALUE

Organic-First Engagement

Focusing on strong hooks, authentic storytelling, and deep cultural connection rather than hollow trends.

Hindi Heartland Reach

Deep resonance with Tier-1, Tier-2, and Tier-3 Hindi-speaking audiences across North India and Uttar Pradesh.

Data & Retention Focus

Every script and campaign is tracked against watch-time, save rates, ROAS, and conversion metrics.

Cross-Platform Synergy

Cohesive multi-platform distribution across Instagram Reels, YouTube Shorts, Facebook, and Meta Ads.

CredentialsVerified

QUALIFICATIONS & CERTIFICATIONS

Canva Masterclass Certified
HMorix Media
Email Marketing Certification
HubSpot Academy
Digital Marketing Specialization
Accenture Digital
Digital Ad Campaigns & Strategy
Performance Marketing
Meta Blueprint & Facebook Ads
Meta Certified
Higher Secondary & Digital Arts
Hathras, Uttar Pradesh
Brand Collaborations

INDUSTRIES & NICHES

Fashion & Apparel
Beauty & Skincare
Local Businesses & Retail
Spiritual & Wellness
Tech & Mobile Apps
Food & Beverage
Education & EdTech
D2C E-Commerce
Let's build something iconic

READY TO COLLABORATE?

Whether you need complete social media account management, viral Hindi UGC reels, or high-converting Meta ad campaigns — let's create something impactful together.